Strategies, client stories & marketing insights
Best practices in local digital marketing, by the Pix.city team.
Digital transformation: How Pix.City increased a golf club’s visibility by 15x
From 3,000 to 43,000 views on a single video, no paid budget. The digital strategy Pix.city deployed for this golf club in 6 months.
Why Human Expertise Outperforms AI Content in the Age of GEO (Generative Engine Optimization)
Why authentic expert-created content outperforms the volume of AI-generated content in generative search optimization, and how brands can become trusted sources for Google, ChatGPT, Claude, Gemini, Perplexity, and other AI-driven search engines.
UGC or Local Influencer: Does It Really Work?
Dealership, restaurant, retail — we break down what UGC and local influence really generate as concrete results for your business.
MER vs ROAS : Pourquoi les entreprises intelligentes ont besoin de modèles d’attribution pour une croissance durable
MER, ROAS, attribution: learn to distinguish these metrics to measure your real marketing performance and drive sustainable growth.
How Krys Outperforms Optic 2000 on Google Business Profile: Audit of 160+ Stores
We audited 80+ Krys and 80+ Optic 2000 Google Business Profiles. See how Krys outperforms on photos, reviews, ratings, and local visibility.
ixina × Pix.city: how to deploy a consistent and personalized social strategy across 50+ franchise stores
How ixina and Pix.city deployed a consistent digital presence across 50+ stores. Method, results and key figures after 6 months.
Google Local SEO: what if your photos did the work instead of your customers?
70% of Google clicks go to the top 3 local results. Discover how your Google photos can multiply your direction requests and contacts.
From €3.06M Ad Spend to €12.6M Revenue
How Pix.city managed 736 Google Ads campaigns, €3.06M in ad spend, 407,673 conversions, 28,994 calls, and €12.6M in eCommerce revenue while building a scalable growth engine for clients.
From Michelin-starred table to must-visit destination: what digital really does for a gourmet restaurant
From the starred table to the must-visit address everyone wants to discover: how digital transforms the visibility of a fine dining restaurant.
Advertising, Google, influencers: do automotive dealerships that invest in digital actually sell more?
Google Ads, UGC, influence: real data on what digital marketing brings to automotive dealership networks across Europe.
Why businesses should separate brand and non-brand Google Ads campaigns
Separating brand and non-brand Google Ads campaigns reveals your true acquisition costs and improves your advertising ROI.
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