Inside 736 Google Ads Campaigns Managed Across 4 Years
Between January 2022 and April 2026, Pix.city managed 736 Google Ads campaigns across eCommerce, lead generation, local services, and B2B sectors.
The portfolio generated: €3.06M managed advertising spend, 407,673 website conversions, 28,994 phone calls & 4.38% average conversion rate. Within this portfolio, 420 campaigns were eCommerce campaigns that generated €12,605,392.20 in tracked revenue while maintaining an overall 4.39X ROAS.
While every business had different objectives, industries, budgets, and challenges, one pattern consistently emerged: businesses that combined strong tracking, quality landing pages, conversion optimisation, and disciplined campaign management achieved significantly better results than businesses focused solely on traffic acquisition. These numbers represent more than campaign performance. They represent thousands of growth experiments, optimisation cycles, and business decisions executed by the Pix.city team over four years.
What 736 Campaigns Taught Pix.city About Sustainable Growth
Managing hundreds of campaigns revealed that successful growth rarely comes from a single optimisation. The highest-performing accounts typically shared several characteristics:
Clear business objectives
Accurate tracking and attribution
Strong audience targeting
High-converting landing pages
Consistent creative testing
Fast optimisation cycles
Alignment between marketing and sales teams
At Pix.city, campaign performance is never evaluated in isolation. Every optimisation is connected to business outcomes including lead quality, revenue generation, conversion rates, customer acquisition efficiency, and long-term scalability. Over time, this approach allowed winning campaigns to scale faster while reducing wasted spend and improving overall account performance. The lesson was simple: sustainable growth comes from systems, not isolated tactics.
The Growth Engine Behind Pix.city Campaign Performance
Every successful campaign starts long before launch. Before spending a single euro, Pix.city structures campaign budgets, audience targeting, messaging, tracking systems, landing pages, CRO frameworks, and forecasting models around clear business objectives. Each month begins with a performance forecasting process. We call it the PLAN. Each week our growth hackers review. We call it the CHALLENGE. Campaign Architecture → Targeting → Creatives → Landing Pages → CRO → CRM Lead Quality → Sales Conversion Rate → Full Funnel Performance. This methodology extends beyond Google Ads.
Between May 2023 and April 2026, Pix.city also managed 1,839 Meta campaigns with €280,988.63 in spend, generating 166,020,855 impressions and reaching 22,395,610 people. Among these campaigns, 214 lead generation campaigns generated 3,293 Meta leads with an average cost per lead of €2.19 and a 2.86% CTR. Supporting this growth engine are Pix.city teams across France, the United Kingdom, Spain, and India, including growth hackers, account managers, developers, designers, copywriters, production specialists, QC teams, and proprietary reporting systems.
Because long-term growth is built through a repeatable system that delivers better decisions every week.
What if we ran a free audit of your digital visibility?
After an initial scoping call, Marie’s team will deliver a 100% personalized and exclusive audit.
Within 3 days, we can tell you:
Who ranks best on Google among your competitors—and how they do it
Which social network should you focus on?
Which posts have the highest sharing potential on social media?
Which local influencers are available to create buzz around your brand?
Do you need new photos to showcase your business?
What is the potential for your business with Google Ads, Facebook Ads, LinkedIn Ads, and even TikTok Ads?